DKM Creative (Daniel) played a pivotal role in overhauling PostNord's visual identity across the organization. This transformation involved replacing all images, icons, illustrations, colors, sounds, typography, and graphics from the old "yellow postal service" to a new look that embodies PostNord's mission of "making everyday life easier" for everyone in Sweden. Additionally, a tonal guideline was developed to assist writers, ensuring that those adhering to it further strengthen PostNord’s collective brand identity.
